Nov 23 2010
YOGO: FROZEN YOGURT OVER THE HEDGE
When this Yogo Shop, selling frozen yogurt, opened at the cinema lobby of Gaisano Mall here in Davao, I lost count by now how many times did my kids played around this hedge carrying yogurt cups, it’s a bit expensive I must say, sigh! But what can I do … I’m often defeated in the bargaining. Lol.
Frozen yogurt was introduced in New England in the 1970s as a soft serve dessert by H. P. Hood under the name Frogurt. In 1978, Brigham’s, a Boston-based ice cream, candy and sandwich chain, developed and introduced the first packaged frozen yogurt under the name Humphreez Yogart. It was originally intended as a healthier alternative to ice cream, but consumers complained about the tart taste. Manufacturers began production of a recipe that tasted sweeter, and frozen yogurt took off in the 1980s, reaching sales of $25 million in 1986. In the early 1990s, frozen yogurt was 10% of the dessert market. (Wikipedia)
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